Introw Glossary

Growth partnerships are strategic relationships formed with the specific goal of driving revenue, market expansion, or customer acquisition. These partnerships are designed to scale alongside your GTM strategy.

Introw PRM helps you operationalize growth partnerships by tracking sourced pipeline, deal velocity, and partner engagement — all within your CRM.

Example:‍

A SaaS company partners with a cloud migration service. Using Introw, they co-sell into shared accounts and attribute $450K in new pipeline in Q2 — making the growth partnership measurable and scalable.

A go-to-market (GTM) strategy is a plan that outlines the who, what, and where of launching or expanding an existing product into a new market.
It outlines the actions, resources, and timeline needed to reach the target audience and achieve specific business goals such as revenue targets, market penetration, or brand awareness.

A graphics processing (GPU) is a specialized processor designed for parallel processing, excelling in tasks that involve simultaneous calculations on large datasets. While initially developed to accelerate the rendering of 3D graphics, GPUs have evolved into powerful engines for a wide range of applications, including artificial intelligence, machine learning, data analytics and high-performance computing.

‍

Example:

GPUs accelerate AI workloads, like training deep learning models, is revolutionizing how businesses leverage data and make decisions.